Annual campaign projects include the “Parade of Supporters” (formerly Wall of Sponsors) for corporate contributors; Paper Eggs sold at store check-outs; Easter Beef Sale; Pool Tournaments; and, a variety of events resulting from individual or group initiatives. They are joined by a mail campaign to past supporters, our big event and the Tim Hortons Easter Seal School Tour. Recently, provisions for accepting internet donations has been added.
Over the past 56 years, other fund-raising projects conducted as part of the Easter Seals Campaign have been: Banana Split Day at Dairy Queen; Bacon Burgers at Burger King; Pancake Breakfast; Premier’s Breakfast; Kick-off Breakfasts in Summerside, Charlottetown and Montague; Imperial Oil’s Thankful Tankful; Snowaramas; Wheelchair Basketball Tournament; Easter Seals Pace; The Anna McGoldrick Evening; and, Hockey Games, sometimes involving RCMP & City Police forces, sometimes even politicians.
Easter Seals Society of PEI campaigns have been progressively more successful financially over the past quarter century. In 1980, gross revenues were just under $38,000 while in 2012 they were in excess of $140,000 for a 32-year total of over $3 million.